Small Business Marketing Confidence Plummets Amid AI Adoption Challenges
A startling new report reveals that fewer than 1 in 5 small business marketers feel very confident in their marketing effectiveness. This represents a significant drop from just a year ago, despite increased adoption of AI tools and marketing technology across the small business sector.
Marketing Confidence Crisis Hits Small Businesses
Small business marketers are experiencing a significant crisis of confidence in their marketing efforts, with only 18% reporting they feel “very confident” in their effectiveness, according to reports. This startling statistic from the 2025 State of Small Business Marketing report represents a steep decline from 27% just one year ago, indicating growing uncertainty among small business decision-makers.