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Microsoft Reportedly Mandates Aggressive 30% Profit Target for Xbox Division, Prompting Major Strategic Shifts

Microsoft leadership has reportedly implemented a demanding 30% profit margin target for its Xbox division, far exceeding industry norms. This aggressive financial goal appears to be driving significant organizational changes including studio layoffs, project cancellations, and subscription price increases throughout the gaming ecosystem.

Unprecedented Profit Demands Reshape Xbox Strategy

Microsoft’s Xbox division is undergoing fundamental restructuring driven by an aggressive profit margin target that significantly exceeds video game industry standards, according to a new Bloomberg report. Sources indicate the company’s leadership has mandated what it calls “accountability margins” of 30% for the gaming unit, a figure that reportedly prompted widespread organizational changes including studio layoffs, game cancellations, and price increases across Xbox products and services.

BusinessTechnologyTrade

China Regains Position as Germany’s Leading Trade Partner Amid U.S. Tariff Shifts

China has reclaimed its status as Germany’s top trading partner during the first eight months of 2025, preliminary data reveals. The shift comes as U.S. tariffs significantly reduce German exports to America while imports from China continue to grow.

Trade Dynamics Shift as China Regains Top Position

China has overtaken the United States as Germany’s largest trading partner during the first eight months of 2025, according to preliminary data from the German statistics office. The shift marks a return to China’s previous dominance in German trade relations after the U.S. briefly held the top position in 2024.

BusinessEconomyPolicy

Unilever’s €15 Billion Ice Cream Business Spin-Off Faces Delay Due to US Government Shutdown

Unilever’s major corporate restructuring faces unexpected delays as the US government shutdown disrupts regulatory approvals. The consumer goods giant’s planned spin-off of its €15 billion ice cream division, including brands like Magnum, has been postponed due to SEC registration issues. Company officials reportedly remain committed to completing the demerger in 2025 despite the regulatory setback.

US Government Shutdown Impacts Major Corporate Restructuring

Unilever’s planned €15 billion ice cream division spin-off has reportedly been delayed due to the ongoing US government shutdown, according to company announcements. The consumer goods giant indicated that the US Securities and Exchange Commission’s inability to register shares for trading on the New York Stock Exchange has forced postponement of the highly anticipated corporate move.