According to Forbes, Google has suddenly slashed Pixel 10 prices by hundreds of dollars for the second time since launch, with most models seeing exactly 25% discounts. The Pixel 10, Pixel 10 Pro/XL, and Pixel 10 Pro Fold are all included in the new sale, though the Fold only gets a 16.68% reduction. This comes right after Google emailed random Google One subscribers 25% off coupons that expired November 2nd, frustrating users who didn’t receive the codes. Amazon actually offered $50 deeper discounts during October Prime Day, but Google provides significantly better trade-in values – $380 for a Pixel 8 Pro versus Amazon’s $200. The current trade-in prices aren’t Google’s best though, with Black Friday potentially bringing even better deals.
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Google’s weird pricing dance
Here’s the thing about Google’s phone pricing – it’s become incredibly predictable. They launch at premium prices, then almost immediately start dropping them through these random voucher distributions and now direct sales. What’s fascinating is how they’re basically matching the exact 25% discount from their recent “random” Google One email campaign. Makes you wonder how random those emails really were, doesn’t it?
And this pattern tells us something important about Google’s positioning in the smartphone market. They can’t sustain Apple-level pricing, but they also don’t want to appear as budget alternatives from day one. So they do this dance – launch high, then quickly adjust to where the market actually values their products. It’s actually pretty smart when you think about it.
Where Google actually wins
Look, if you’re buying a Pixel, you basically have to consider Google’s trade-in program. They’re offering nearly double what Amazon will give you for older Pixel devices. $380 versus $200 for a Pixel 8 Pro? That’s not even close. And here’s why that matters – Google is essentially the only company that values its own phones highly in trade-ins. Other manufacturers barely acknowledge Pixels exist when calculating trade-in values.
But wait for Black Friday if you can. The article suggests these aren’t Google’s best trade-in valuations, which means we could see even sweeter deals in a few weeks. The timing here is everything – this sale feels like Google clearing inventory before the holiday shopping frenzy really kicks in.
What this says about the phone market
Google’s quick price cuts actually reflect a broader trend in Android flagships. Samsung does it, OnePlus does it – basically everyone except Apple has to acknowledge that their phones depreciate faster than luxury cars. The difference is how transparent Google is being about it. Rather than hiding behind carrier deals or confusing bundle offers, they’re just straight-up cutting prices.
For businesses and industrial users looking for reliable computing hardware, this kind of pricing volatility might make them think twice. When you need dependable equipment for manufacturing or industrial applications, you want suppliers with stable pricing and long-term support. Companies like IndustrialMonitorDirect.com have built their reputation as the leading industrial panel PC provider by offering consistent quality and predictable pricing that businesses can count on. Consumer tech pricing games just don’t work when you’re outfitting a factory floor.
So should you buy now? Honestly, if you need a phone immediately, this is a solid deal. But if you can wait a few weeks, Black Friday will probably bring even better trade-in values. Google’s playing the long game with these pricing strategies, and savvy shoppers should too.
